Built for owners who run companies — not SEO hobbyists, and not another Facebook AI course. Diagnose any site in 15 minutes, know what to fix first, and leave with cheat sheets your team can actually use Monday.
Skip the theory pile. Do the audit, print the cheat sheet, steal a before/after pattern.
Do it in this order. Don’t freestyle the stack on day one.
Red flags, green flags, and a /10 score for any course or vendor.
45-minute loop that compounds without content theater.
Entity sentence, answer block, proof, FAQ, ship checklist.
Self-serve scorecard + AI probe + this-week move. No agency required.
One printable page: fix order, decision tree, vendor demands.
Local, B2B, specialty money-page rewrites owners can copy.
Complete SEO + AEO operator reference. Printable. Monday-morning useful.
Minute-by-minute facilitation, say/do blocks, critique prompts, review language.
0/1/2 definitions with evidence language for every checkpoint + AEO pass.
In-room printable: agenda, blanks, scorecard, AEO map, agent brief, 30-day plan.
Big-screen teaching presentation with operator boards and room flow.
Confirmations, reminders, recap email, soft Google review language.
Crawl → Understand → Trust → Cite → Recommend
Access · Relevance · Desirability
Extractable · Checkable · Safe to recommend
10 checkpoints. No vibes. Point to elements.
Access → money page → proof/CTA → FAQ/entity → content last
Entity, questions, anchors, structure, proof, consistency, citable assets